From rebrands to reel edits
Creative direction, content strategy, and visual storytelling - tailored for small brands with big personality.
I work closely with product-based, lifestyle, and beauty brands to bring their world to life - one post, feed or launch at a time.
Karen & Ted
Project Type: Brand relaunch content, lifestyle photography, product video, strategy
Handcrafted leather goods reimagined for a modern audience - content, visual identity, and storytelling for a boutique rooted in Marrakech.
Brand Photography
Carousel Post
Reel/Video Content
Graphics
Stories Graphics
Before
After
Logo Refresh
After
Before
Moodboard
ByJennyLy
Project type: Product photography, campaign design, character branding
Cutesy meets curated - campaign visuals, graphics and rebranding for a handmade charm and accessory store.
Brand Photography & Graphic Design
Reels /Video Content
Carousel Post
Skincare & Beauty Feed
Visual identity and content design for a beauty brand concept.
I created all graphics, curated the feed layout, and wrote custom copy - blending soft visuals with glowy, educational content designed to resonate with a wellness and beauty-focused audience.
Pilates & Yoga Feed
A curated feed concept for a boutique pilates and fitness studio.
I designed the full visual identity, wrote custom copy, and planned the layout to reflect movement, strength, and softness - all with clean, wellness-first tone.